How To Get More Students In Your Classes

Do you need to get more students into your classes?
Here is some critical advice to dance teachers on marketing from CEO of DanceTribe: Rakhee
From my experience of mentoring businesses, here are my Top Ten Tips on how to increase your class numbers:
- Treat yourself as a business. You are selling your skills and the dancers who attend are your customers.
- Create photo flyers to advertise your classes — in order to get the maximum response and shares, try and include the following:
- Your name – sounds obvious, but is often missing…!
- Your credits – artists / companies / productions you have worked with – up to 3 will do. You need to articulate what makes you so special and qualified to teach, and this helps!
- Your Style – hip hop, ballet etc.
- Level – beginner, intermediate etc.
- Date or frequency – e.g. “every Friday”
- Time – 6.30pm to 8pm, so people know length of class. They have days to plan around you, too!
- Name & full address of studio / nearest tube etc. – dancers from out of town might use this as an opportunity to train elsewhere, so make it easy for them to find you
- Your contact details – dancers may have questions before and after class. First time or young attendees might be nervous and want to speak to you beforehand
- Price
- Name of track you have choreographed to can help if it’s a popular one, by a popular artist or something different / quirky
Yes, pretty flyers look nice, but are not always effective if missing critical bits of information — go for substance over style! It’s a lot of information, but it will help get the numbers up.
Read More: This article was originally featured on DanceTribe .
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