How To Get More Students In Your Classes

Do you need to get more students into your classes?

Here is some critical advice to dance teachersĀ on marketing from CEO of DanceTribe: Rakhee

From my experience of mentoring busiĀ­nesses, here are my Top Ten Tips on how to increase yourĀ class numbers:

  1. Treat yourĀ­self as a busiĀ­ness. You are sellĀ­ing your skills and the dancers who attend are yourĀ customers.
  2. CreĀ­ate photo flyĀ­ers to adverĀ­tise your classes — in order to get the maxĀ­iĀ­mum response andĀ shares, try and include the following:
    • Your name – sounds obviĀ­ous, but is often missing…!
    • Your credĀ­its – artists / comĀ­paĀ­nies / proĀ­ducĀ­tions you have worked with – up to 3Ā will do. You need to articĀ­uĀ­late what makes you so speĀ­cial and qualĀ­iĀ­fied to teach, andĀ this helps!
    • Your Style – hip hop, balĀ­let etc.
    • Level – beginĀ­ner, interĀ­meĀ­diĀ­ate etc.
    • Date or freĀ­quency – e.g. ā€œevery Fridayā€
    • Time – 6.30pm to 8pm, so peoĀ­ple know length of class. They have days to plan aroundĀ you, too!
    • Name & full address of stuĀ­dio / nearĀ­est tube etc. – dancers from out of town might useĀ this as an opporĀ­tuĀ­nity to train elseĀ­where, so make it easy for them to find you
    • Your conĀ­tact details – dancers may have quesĀ­tions before and after class. First time orĀ young attenĀ­dees might be nerĀ­vous and want to speak to you beforehand
    • Price
    • Name of track you have choreĀ­oĀ­graphed to can help if it’s a popĀ­uĀ­lar one, by a popĀ­uĀ­larĀ artist or someĀ­thing difĀ­ferĀ­ent / quirky

Yes, pretty flyĀ­ers look nice, but are not always effecĀ­tive if missĀ­ing critĀ­iĀ­cal bits of inforĀ­maĀ­tion — go for subĀ­stance over style! It’s a lot of inforĀ­maĀ­tion, but it will help get the numĀ­bers up.

Read More: This article was originally featured on DanceTribeĀ .

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